The Business of Blackpink: Endorsements and Collaborations



Blackpink's influence extends beyond music, as they have become prominent figures in the world of endorsements and brand collaborations. Each member has secured high-profile deals with luxury brands such as Chanel, Dior, Yves Saint Laurent, and Celine. These collaborations have not only elevated their status as fashion icons but also expanded their reach in the global market. The group's endorsements range from fashion and beauty products to technology and consumer goods. Blackpink's ability to align themselves with prestigious brands reflects their marketability and broad appeal. The business side of Blackpink is a testament to their multifaceted influence and their ability to transcend the music industry.

The Business of Blackpink: Endorsements and Collaborations

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