BTS's approach to fan engagement and community building is innovative and impactful. Through platforms like Weverse and V Live, they interact directly with fans, sharing personal updates, behind-the-scenes content, and exclusive material. This level of engagement creates a strong sense of community and loyalty among fans, known as ARMY. BTS's influence on fan engagement demonstrates the power of authentic and transparent communication, fostering a supportive and connected fanbase. Their efforts in building a global community have set a new standard for artist-fan relationships in the digital age.
BTS's Influence on Fan Engagement and Community Building
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